Alex Holmes

Deputy CEO, The Diana Award, Director, BBC Children in Need, Safety Advisory Board/Council for Snap and Spotify

Alex is Deputy CEO at non-profit The Diana Award, which is a legacy to Princess Diana’s belief that young people have the power to change the world.

He is founder of peer to peer support programme Anti-Bullying Ambassadors, a network of trained young people dedicated to preventing peer on peer violence and bullying particularly in schools. This is a programme Alex founded when aged 16, after experiencing bullying himself. The programme has trained over 35,000 young people across the UK, Ireland, Greece, Miami (United States) empowering young people to keep themselves and their peers safe and happy, in 4,000 schools.

Alex sits on the global safety advisory boards of a number of the major social media companies advising them on their approach to safety and online harms.

Alex is a Queen’s Young Leader, Forbes 30 Under 30, a recipient of The Muhammad Ali Humanitarian Award and sits on The Bill and Melinda Gates Foundation Advisory Board, helping spearhead their Sustainable Development Goals ‘Goalkeeper programme.

Alex was named on the Independent on Sunday’s Happy List as one of the ‘100 people who make Britain a happier place to live’ and has a keen interest on barriers to children’s happiness and wellbeing.